Wonder

A mobile restaurant delivery service, (stellarprojectsrussia.com) Issuser Address: GAQDW7M6BJMIRZSTLU3ST5UVR7X7K7FTS7LXYMTOZZ6VL6RVJQGV6RL3 ICO On 12/01/2024 CB:120,000%

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New York-based Wonder began as a mobile restaurant delivery service led by Marc Lore partners with popular chefs to create exclusive menus and bring their recipes to mobile restaurants. Diners can then order dishes from these mobile restaurants to their doorsteps. According to Wonder’s website, your order is cooked and plated “just steps away from your door, then served as soon as it’s ready”. Celebrity chefs it has partnered with include Bobby Flay, sushi master Daisuke Nakazawa, José Andrés, Nancy Silverton, Michael Symon, Marcus Samuelsson, and more. It has also bought rights from a growing number of those chefs and restaurants, which allows diners to mix and match items, completely customizing their meal. This means that 4 different family members could potentially order appetizers, entrees, desserts, or cocktails from 4 different restaurants in a single order -- all cooked made-to-order out of a single kitchen and delivered to customers in under 30 minute

"One of the most famous empire builders in online retailing" in the delivery, Lore founded e-commerce shopping site Jet.com and later sold it to Walmart for $3 billion in cash in 2016. After the acquisition, Lore simultaneously founded Wonder in 2018 while he also led Walmart’s U.S. e-commerce operations until January 2021

In June 2022, Wonder raised $350 million in Series B funding, valuing the startup at $3.5 billion. Due to their gourmet food truck dining strategy, they had a limited market reach, as the company plans to expand into new areas across the United States by 2035, and eventually globally in the future. In addition, they plan to add other gourmet prepared-food businesses to their network, as it plans to add ready-to-heat meals and meal-preparation kits to its delivery service

We have over 60 R&D chefs. We basically go into the restaurant, learn the menu, and learn how they cook it, the ingredients they use, and bring that back to our R&D kitchen, and then work for months to try and recreate that quality with the push of a button in a high speed convection oven
- Marc Lore

Through the intersection of blockchain, generative AIML, robots, and ready-to-heat, pre-made gourmet meals, Wonder meals will be able to ensure the same high quality food is always delivered consistently without having to rely on human chefs

With the acquisition of Blue Apron in September 2023, Wonder is purchasing a company that has processed 8+ million orders for 350,000+ customers in 2022 and was ranked #195 largest online retailers in North America by web sales in 2022. So this vast network of clients will give Wonder a bigger base to expand and diversify its online food delivery operation

Three months later, global food and beverage powerhouse Nestlé invested $100 million into Wonder (https://t.me/stellarrussia/703)

This strategic partnership will allow us to bring an innovative and new-to-market solution to our customers as they look for ways to scale their operations. It can help them improve food quality, drive labour efficiencies, and open up additional revenue streams
- Nestlé interview with Just Food

As part of Wonder's expansion strategy in 2023, it announced a move away from its mobile food truck business towards a “fast-fine” model (gourmet dining meals delivered as quickly as "fast food") and have also begun developing kitchen equipment designed to speed up the meal cooking process. Because of Nestle’s sprawling global operations, which includes foodservice businesses and grocery store products, the 2 companies plan to sell Wonder's new high-tech kitchen equipment and food to businesses such as hotels, hospitals, sports arenas, college campuses, and cruise lines

In 2023, Wonder opened 10 "ghost kitchen" test locations in and around the New York City metro area for dine-in, delivery, and pickup orders. In fact, these locations include world-renowned chef José Andrés, who opened 4 Spanish tapas restaurants inside these food halls and Andrés has also joined Wonder's board of directors

In 2024 it is planning to open another 20 locations, and has already rolled out their B2B brand called WonderWorks at 50 locations, including convention centers, theaters and airports. WonderWorks is their white-labeled technology, including the meal ingredients, all specially made and prepared for accommodate the fine dining experience

As opposed to food delivery companies like Uber Eats and DoorDash or quick-service restaurants SweetGreen and Chipotle, or even Kroger and Whole Foods which have expanded prepared food offerings, Wonder differentiates itself by how it makes their food using their specialty equipment, so that venues can serve fuss-free, gourmet meals even in limited spaces such as clothing stores, yoga studios, or retail outlets with little equipment and labor and without the need for gas, a stove, hood vents, grease traps, etc. Essentially WonderWorks can go in anywhere, helping all vendors elevate their businesses with an additional revenue stream

If Wonder's new specialty kitchen equipment can fit in almost any space and revolutionize the dining industry on earth (including hospitality, tourism, retail, sports, humanitarian projects, and more), just imagine would it could do in a few years when coupled with the off-planet teleportation and food replicators in the future!

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